Jaguar Land Rover · Commercial Strategy · Confidential
OLED NRE EDT — Revenue Share · Gross Profit Split Model
L461 SV · SOP 2030 · OLEDWorks NRE EDT Repayment via GP Share
Vehicle / Programme L461 SV · SOP 2030
NRE scope OLED NRE EDT only
Document type Internal Business Case
Prepared April 2026
Classification Confidential
How This Model Works — Read First
The total NRE EDT for L461 SV (SOP 2030) is €4,000,000 (JLR investment) — of which €2,000,000 is OLED-specific engineering and development tooling. OLEDWorks offers JLR zero upfront investment for the OLED NRE EDT, instead contributing up to €2,000,000 that scales with the agreed revenue share %: the higher the revenue share JLR agrees to, the larger the upfront discount OLEDWorks provides. This creates genuine bilateral motivation — JLR is motivated to agree a higher % to receive a larger upfront discount; OLEDWorks is motivated because higher take rate means higher total GP and thus higher absolute return. Revenue share runs for the full programme lifetime. Each cell shows: Total GP (shared pool) · JLR keeps (majority) · OLEDWorks net (revenue share minus upfront discount given). Investment scale: 10%=€0.4M · 20%=€0.8M · 30%=€1.2M · 40%=€1.6M · 50%=€2.0M.
NRE EDT Total (JLR Investment)
€4,000,000
total NRE EDT · of which €2M is OLED-specific · L461 SV · SOP 2030
OLEDWorks Upfront Investment
up to €2,000,000
scales with agreed rev. share % · 10%=€0.4M → 50%=€2.0M
GP / Car Set
€618
€1,346 sell price − €728 BOM · 2 lamps/set
Programme Volume
257,000 cars
L461 Core · lifetime · global
Discount Scale
€0.5M → €2.5M
10%=€0.4M · 20%=€0.8M · 30%=€1.2M · 40%=€1.6M · 50%=€2.0M
01 Take Rate Reference — Cars Fitted & Total GP per Scenario (257,000 cars × €618 GP/car)
20% Take Rate
51,400 cars
Total GP: €31.77M
25% Take Rate
64,250 cars
Total GP: €39.71M
28% ← Central Est.
71,960 cars
Total GP: €44.47M
30% Take Rate
77,100 cars
Total GP: €47.65M
35% Take Rate
89,950 cars
Total GP: €55.59M
02 Revenue Share Matrix — OLEDWorks Repayment vs €2M Target · Rev. Share % × Take Rate
<80% of €2M repaid
80–99% repaid
100% repaid — breakeven
>100% — surplus above €2M target
Each cell: TOP = Total GP (full pool)  ·  MIDDLE = JLR keeps (total GP − OLEDWorks share)
BOTTOM = OLEDWorks net (revenue share received − upfront discount given)  ·  Higher % = larger JLR discount upfront
Rev. Share %
↓    Take Rate →		 20% take rate51,400 carsGP €31.77M 25% take rate64,250 carsGP €39.71M 28% ← central71,960 carsGP €44.47M 30% take rate77,100 carsGP €47.65M 35% take rate89,950 carsGP €55.59M
30%
investment: €1.2M
Total GP€31.77M
JLR keeps€22.24M
OLEDWorks net€8.33M
Total GP€39.71M
JLR keeps€27.79M
OLEDWorks net€10.71M
Total GP€44.47M
JLR keeps€31.13M
OLEDWorks net€12.14M
Total GP€47.65M
JLR keeps€33.35M
OLEDWorks net€13.09M
Total GP€55.59M
JLR keeps€38.91M
OLEDWorks net€15.48M
40%
investment: €1.6M
Total GP€31.77M
JLR keeps€19.06M
OLEDWorks net€11.11M
Total GP€39.71M
JLR keeps€23.82M
OLEDWorks net€14.28M
Total GP€44.47M
JLR keeps€26.68M
OLEDWorks net€16.19M
Total GP€47.65M
JLR keeps€28.59M
OLEDWorks net€17.46M
Total GP€55.59M
JLR keeps€33.35M
OLEDWorks net€20.64M
50%
investment: €2.0M
Total GP€31.77M
JLR keeps€15.88M
OLEDWorks net€13.88M
Total GP€39.71M
JLR keeps€19.85M
OLEDWorks net€17.85M
Total GP€44.47M
JLR keeps€22.24M
OLEDWorks net€20.24M
Total GP€47.65M
JLR keeps€23.82M
OLEDWorks net€21.82M
Total GP€55.59M
JLR keeps€27.79M
OLEDWorks net€25.79M
OLED NRE EDT: €4,000,000 — OLED-specific engineering & development tooling only, L461 SV SOP 2030. Not the full lamp NRE EDT. NRE EDT total: €4,000,000 (JLR investment) · OLED-specific: €2,000,000. OLEDWorks upfront investment scale: 10%=€0.4M, 20%=€0.8M, 30%=€1.2M, 40%=€1.6M, 50%=€2.0M. Revenue share runs full programme lifetime. Total GP = take rate × 257,000 cars × €618/car set (€1,346 sell price − €728 BOM · 1 car set = 2 rear OLED lamps). OLEDWorks share = rev. share % × total GP. OLEDWorks net = share received − discount given. JLR keeps = total GP − OLEDWorks share. Take rates derived — no verified public benchmark. All figures indicative only — requires JLR Finance & Legal validation.